Throughout the Second World War, Britain’s Ministry of Information (MOI) produced and disseminated a remarkable assortment of propaganda material in Arabic. The material that it produced was intended to counter pro-Axis sentiment in the Arab World and bolster support for Britain and its allies. This propaganda effort arose largely in response to the German and Italian Governments’ own large-scale propaganda campaigns that, with some success (more so Germany than Italy), targeted the Middle East and North Africa from the 1930s onwards.